# Billion Dollar Grid > A 40,000 × 25,000 pixel canvas — exactly one billion pixels — where anyone can permanently buy and display an ad block. Each 10×10 pixel block costs $100, making every individual pixel worth $1. For extended context including the full text of Terms, Privacy Policy, Refund Policy, How It Works narrative, and Press Kit, see [llms-full.txt](https://billiondollargrid.com/llms-full.txt). ## What is Billion Dollar Grid? Billion Dollar Grid is a permanent internet advertising canvas inspired by the original Million Dollar Homepage (2005, Alex Tew). Twenty years later, Alexander Helstad — a Computer Science student in Norway — built the billion-pixel successor. Companies, individuals, and brands can purchase pixel blocks and display their logo, artwork, or message forever. Blocks are permanent: no subscriptions, no renewals, no expiry. The canvas is navigable like Google Maps: pan with click-and-drag, zoom with scroll or pinch. Every pixel sold is visible to all visitors in real time. ## How it works - The grid is 40,000 × 25,000 pixels (1,000,000,000 pixels total) - Blocks are sold in 10×10 pixel units at $100 per block ($1 per pixel) - Buyers can purchase any unclaimed block or area - Payment is processed via Stripe (credit/debit card) - After payment, buyers receive an email with a link to upload their ad image - Images are reviewed and approved within ~24 hours, then go live permanently - Buyers can share a permanent deep link to their block on social media ## Key facts - Total pixels: 1,000,000,000 (one billion) - Price per pixel: $1 - Price per block: $100 (10×10 pixels = 100 pixels) - Canvas dimensions: 40,000 × 25,000 pixels - Permanence: blocks displayed indefinitely with no recurring fees - Payment: Stripe (credit/debit card, secure) - Image format: JPG or PNG, auto-resized to exact block dimensions - Founded: 2026 by Alexander Helstad, based in Norway ## Business category Billion Dollar Grid is an online display-advertising business: it sells fixed ad placements on a website it owns and operates. Customers pay once for a specific set of coordinates and supply an image that is manually reviewed before it is published. To state plainly what it is not, since the name and the "one billion pixels" framing invite the wrong assumptions: - It is not an investment, security, fund, or financial product. A block is a licence to display an image, and no claim is made — anywhere on the site or in any marketing — that a block appreciates in value or produces a return. The Terms explicitly disclaim any guarantee of traffic, advertising effectiveness, or commercial benefit. - It is not a cryptocurrency, token, NFT, virtual currency, or stored-value product. No blockchain, wallet, or digital-asset infrastructure is involved anywhere in the product. - It is not a lottery, sweepstakes, raffle, contest, game of chance, game of skill, or prize competition. No monetary or material prizes are awarded. Buying a block is not an entry or a chance to win anything. - It is not a get-rich-quick, income-opportunity, MLM, affiliate, or referral scheme. There is no downline, no commission structure, and no earnings claim. - It is not a resale marketplace. Blocks are not listed, brokered, priced, or promoted for resale, and no payment between buyers is facilitated or escrowed. Ads for businesses on Stripe's Restricted Businesses list are refused, and every image is reviewed manually before publication. The full category list is in the Terms of Service. ## Founder Alexander Helstad — Computer Science student, US-born, based in Norway. The original Million Dollar Homepage was launched in 2005 by a then-21-year-old British student named Alex Tew and sold out in five months. Twenty years later, Alexander built the billion-pixel successor. Contact: alex@billiondollargrid.com ## Pages - [Home / Grid](https://billiondollargrid.com/) — the interactive pixel canvas - [How it works](https://billiondollargrid.com/how-it-works) — full explanation of the concept, pricing, and founder bio - [Press](https://billiondollargrid.com/press) — press kit with live stats, founder bio, and downloadable brand assets - [Leaderboard](https://billiondollargrid.com/leaderboard) — top block owners ranked by spend - [Legal](https://billiondollargrid.com/legal) — terms of service, privacy policy, refund policy ## Common questions - **Is the block really permanent?** Yes. Once approved, your image is displayed indefinitely on the grid. No subscription fees, no renewal fees, no expiry. - **Can I buy a custom-sized area?** Yes. Shift+drag on the grid to select any rectangular area. Pricing is $1 per pixel. - **What if I don't have an image ready when I pay?** That's fine. After payment you'll receive an email with a personal upload link you can return to anytime. - **Are there content restrictions?** Yes — no explicit material, no illegal content, no third-party IP infringement. - **Can I get a refund?** Yes — a full refund is available for any reason at any time before your block is published, with no time limit. Once your block is live the purchase is final. ## Deep linking Each block has a deep link of the form `https://billiondollargrid.com/?block=` which flies the map to that block and opens its info panel automatically. Buyers can share this link to direct visitors to their specific block.